Work

Municipalidad de Asunción

Frutos de Asunción

Details

  • Client

    Municipalidad de Asunción

  • Campaign

    Frutos de Asunción

  • Awards

    Tatakuá Silver Mobile,, Tatakuá Bronze Digital Innovation, , IAB MIXX Bronze International Works.

Challenge

Asunción is the Green Capital and within its rich biodiversity it hides a great treasure: lots of fruit. 

The lack of knowledge regarding the location, type, amount and ripeness of the fruit causes that every month tons of food are wasted.

Solution

We created the first collaborative and interactive map that allows citizens to find, mark and collect fruits which are on the street.

The Numbers

+0

árboles registrados

en 72 horas

Results

We discovered how to make a responsible use of resources, helping reduce waste and benefitting those who enjoy the city’s treasures.

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