Tu audio por los derechos
Strategy, Creative Conceptualization, Production, Paid Media, Conversation.
The problem is that the habit of handwriting is vanishing. The technological advances of the recent years and the growth of audio formats for communication purposes are changing the way in which we use writing.
Instead of asking for letters, we ask those who want to report abuses to use their voices. We created a microsite that records and transcribes in real time the requests and we print all the letters to send them to the responsible governments.