Autotest de vision
Estrategia, Concepto Creativo, Producción, Paid Media.
Over 50% of Uruguayans use their smartphones or other type of screens every 15 minutes, which puts their sight at risk. However, consultations are not increasing.
We developed an eye exam on Facebook, in canvas format, that provided a primary diagnosis within two minutes and allowed to book a free customized consultation in no time.